The 31st Annual Melaleuca Freedom Celebration—the largest Independence Day fireworks show west of the Mississippi River—will dazzle spectators with a high-flying, ground-shaking, adrenaline-filled fireworks display.

Beginning at 10 p.m. on July 4 at Snake River Landing, Melaleuca will launch over 18,505 brilliant shells into the night sky over the banks of the Snake River in honor of America’s Founding Fathers, veterans, and service members.

Entirely free to the public, this event has won the Reader’s Choice Award as Best Annual Event five years in a row as voted by over 150,000 Post Register viewers.

This magical fireworks display has been choreographed to create magical moments, spectacular crescendos, and rare special effects. “This show rivals the pyrotechnic giants of Boston, Washington D.C, and Philadelphia, as measured by the sheer number of shells in the air,” said Heather Gobet, a fouth-generation pyrotechnician charged with firing the show.


The Melaleuca Freedom Celebration, which offers one of the nation’s best fireworks shows on Independence Day, pays tribute to America’s Founding Fathers, as well as the veterans, soldiers and their families who have sacrificed to secure and preserve the freedoms of this great nation.

A statement about the 2021 Melaleuca Freedom Celebration show, by Julie Heckman, American Pyrotechnics Association, Executive Director

“Although the 28th Annual Melaleuca Freedom Celebration may be off the beaten path in Idaho Falls, Idaho, it’s worth the effort to behold this remarkable, competition-caliber fireworks show. This is one of the nation’s largest fireworks displays, and it’s appeared twice on the APA’s list of “must-see Independence Day fireworks displays.” It is held along the banks of the Snake River in an outdoor venue exclusively designed to host a world-class fireworks show, and it may be the only city in America that has made such a large investment in the overall fireworks experience for spectators.”

“The 2021 show will launch more than 18,175 ultra-premium shells, uniquely showcasing the majority of the fireworks and special effects being made in the U.S.A., which is extraordinary in the pyrotechnics industry. This American-made product is sure to delight spectators with American ingenuity, vibrant colors, and custom-made special effects that have never been seen anywhere in the world. Sponsored by Melaleuca and produced by the fifth-generation pyrotechnicians at Western Display Fireworks, the Melaleuca Freedom Celebration is a must-see Independence Day show for every fireworks aficionado!”


9:00 AM
Idaho Falls Independence Day Parade.

Line up along Boulevard to see the floats.

9:00 AM
East Idaho News helicopter rides, reserve tickets here
11:30 AM
Idaho Falls Community Hospital Riverfest opens, Live entertainment on Teton Toyota Stage: Aaron Ball Band
12:00 PM
Stones Kia Kids-Zone opens

Enjoy hours of entertainment with a variety of food and beverage vendors, a sea of bouncy houses, games and other activities, helicopter rides, bands playing live music, arts and crafts, and more. Visit our Riverfest page for more information.

12:50 PM
Live entertainment on Teton Toyota Stage: Modern Methods
2:10 PM
Live entertainment on Teton Toyota Stage: Heather Hathaway and Tangent
3:30 PM
Live entertainment on Teton Toyota Stage: McKinley Wilson
4:50 PM
Live entertainment on Teton Toyota Stage: The Opskamatrists
6:10 PM
Live entertainment on Teton Toyota Stage: Brian Martin Band
7:30 PM
National Anthem
7:45 PM
Live entertainment on Teton Toyota Stage: Teton Skye
9:00 PM
Activities at Stones Kia Kids-Zone close
9:30 PM
Tents and shades must be taken down
9:45 PM
Idaho Falls Community Hospital Riverfest food vendors close
10:03 PM
Melaleuca Freedom Celebration fireworks display begins

Experience dazzling, high-flying pyrotechnics as we light up the night sky over the banks of the Snake River.



The Venue: Snake River Landing

Situated on the western bank of an iconic American-West waterway, Snake River Landing is an idyllic setting for the Melaleuca Freedom Celebration. Spread out over 450 acres, Snake River Landing is a master-planned community that offers wide-open and well-manicured public spaces, scenic vistas, restaurants and shopping.

In the News

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Melaleuca Executive Chairman Frank VanderSloot sits down with East Idaho News's Nate Eaton to discuss the 31st Annual Melaleuca Freedom Celebration.
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For the fifth year in a row, the Melaleuca Freedom Celebration was named Best Annual Event by Idaho Falls newspaper the Post Register.
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